SellYourGadgets.com
How Review Wizard helped a regional electronics buy/sell/trade chain scale from 5 to 20+ locations with consistent branding, automated marketing, and stellar reputation across all stores.
4,200+
Total Reviews
Across all locations
4.9
Average Rating
Stars across Google & Yelp
20+
Locations Scaled
From 5 initial stores
8.2x
Google Ads ROAS
Return on ad spend
1,400+
Facebook Leads
Monthly lead volume
$4.80
Cost Per Lead
Across all campaigns
The Challenge
SellYourGadgets.com came to us with an ambitious goal: scale from 5 successful locations to 20+ stores across multiple states while maintaining their industry-leading customer experience.
Inconsistent marketing - Each location ran separate campaigns with varying results
Reputation fragmentation - New locations struggled to build reviews quickly
Lead management chaos - No centralized system to track leads across stores
High ad costs - CPL was $28+ before optimization
Before Review Wizard
Starting Position
Our Strategy
We implemented a comprehensive multi-location marketing system
Multi-Location Google Ads Strategy
Created hyper-local campaigns for each store location with geo-targeted keywords and location extensions. Each campaign was optimized for local search intent.
Facebook Lead Generation
Built dynamic creative campaigns showcasing device trade-in values and instant cash offers. Used lookalike audiences based on past customers.
Unified Reputation Management
Automated review requests across all 20+ locations while maintaining personalized follow-up. AI-powered review responses maintained brand consistency.
Centralized Lead Management
Single CRM dashboard to manage leads and conversations across all locations. Automated lead routing to nearest store location.
The Journey
From 5 stores to 20+ in just 12 months
Month 1-2
Foundation & Setup
Audited existing marketing, set up tracking, launched initial campaigns for 5 locations
- Unified CRM implementation
- Review request automation
- Google Ads restructure
Month 3-4
Optimization & Scale
Optimized campaigns based on data, expanded to Facebook Ads, refined review strategy
- 40% reduction in CPL
- Review volume up 200%
- Added 3 new locations
Month 5-8
Rapid Expansion
Replicated success across new locations, built scalable systems
- Opened 7 new locations
- Consistent 4.9-star rating
- ROAS improved to 8.2x
Month 9-12
Market Domination
Continued growth, competitive positioning, brand authority building
- 20+ locations operational
- 4,200+ total reviews
- Category leader in multiple markets
“Review Wizard handles everything for us - from running our Google and Facebook ads to managing reviews across all 20+ locations. Every store has hundreds of 5-star reviews, and our ad campaigns consistently bring in customers looking to buy, sell, or trade. We could not have scaled this fast without them.”- Founder & CEO, SellYourGadgets.com